ADM On the Spot: November 2026

Business leaders and thought leaders take the floor 'in the spotlight' for a short and powerful story. Get ready for valuable new insights, innovative research, and inspiring ideas, presented in an accessible and engaging manner. The goal is not only to inform, but also to inspire, provoke thought, get people thinking, and perhaps even encourage them to act differently.

Bonus: you go home with one of the two business books.

Program

GRINTA: The logic of working together on collaboration. Group dynamics for leaders with and without a title.

Guy Meert | Author

The ultimate teamwork has a name: GRINTA. Passion. Drive. Determination. And an ironclad will to win together.
During this talk, Guy gives you a powerful and practical vision on teamwork in a constantly changing world. GRINTA stands for the balance between the Group, the Individual, and the Task. Three elements that determine strong collaboration and sustainable performance.
Through concrete examples, you will discover how passion, drive, and the will to win together strengthen teams. A simple yet effective logic for anyone who wants to make an impact within a team, regardless of position, sector, or experience.

AI and the multilingual professional: which skills will make the difference tomorrow?

Linda Cappelle | CEO Bright Plus

In every organization, they make the difference: multilingual administrative professionals who build bridges between departments, customers, and stakeholders every day. Yet today, they are precisely on the front lines of the AI revolution. Which tasks are changing the fastest? Which competencies are becoming more important? And what will their role look like in a few years?

Together with Vlerick Business School, Bright Plus is investigating how AI is shaping the future of the multilingual professional. During this session, Linda Cappelle will share initial insights from the research, and we will discuss the skills that will make the difference tomorrow. As a manager, you will discover how to develop talent in a future-oriented way and strengthen your team in an AI-driven labor market.

Why growth stalls and how to get it moving again

The rowing boat organization: ambition to result

Izzy Van Aelst | Author

Many organizations want to grow, but mostly continue doing more of the same. Yet true growth requires fundamentally different choices. In this talk, Izzy Van Aelst shows how to discover where growth is stalled. And how leaders get their organization moving again by aligning strategy, technology, and people.

Izzy consolidated his insights and methodology into the Shift Gear method, which he explains in his book *De Roeibootorganisatie*. In this talk, he translates that method into a practical approach to moving from ambition to concrete change: with sharp choices, an organization capable of executing the strategy, and people who take ownership.

Not transformation for the sake of transformation, but a practical route from ambition to result: 3 months to choose a direction, 6 months to set change in motion, and 18 months to make impact measurable.

Powered by technology, driven by people

Laurence Mathieu | CEO Keyes

As CEO of KEYES, one of the three largest IT companies in Belgium, Laurence takes you to the heart of today's most important digital challenges: from artificial intelligence and cybersecurity to digital sovereignty.

Drawing on her more than 25 years of experience, Laurence shares her vision on people-centered leadership: placing people above technology and building bridges between all stakeholders within the ecosystem. After all, no one can tackle the major societal challenges of our time alone.