What makes a digital product and service successful? Not necessarily the best technology…
Digital transformation is not primarily about technology, everyone agrees on that. In practice, however, the technology draws most of the attention.
In his book 'Irresistible by design', Jürgen Tanghe introduces the 5 essential questions you need to answer in order to create products and services that allow your users to establish an emotional connection and lifelong relationship with.
ADM and Studio Dott invite you to this exclusive, interactive session in which you will learn to apply these 5 questions to your own solutions and offering.