ADM - Where Business and ICT meet

Designing mobile apps

Info session

Language: Dutch, Everybody speaks his/her own language.

User-friendliness, an attractive look, practical to use – these factors help to determine (and may well decide) the success of any online application. This applies even more to mobile applications, since they are mostly used on a smaller screen and in a less stable environment.

That’s why in this session we pay extra attention to the different aspects of conceptual and graphical design as well as usability, using existing cases:

  • In 2008, Keytrade Bank pioneered with a fully functional mobile banking and trading website. Paul Van Diepen is ICT Specialist at Perceptive Consultancy and led the Keytrade mobile website project as CTO for Keytrade Bank. Together with Usability Consultant Tommy De Kimpe, he looks at the design decisions that were taken at that time, and evaluates if they still hold true in a rapidly changing mobile world.
  • In recent years, De Lijn has invested in several mobile initiatives, from mobile websites to apps for Android and iPhone. Enterprise architect Pieter Van Ostaeyen will talk about the overall strategy behind the projects, but also about the little details in functionality and design.
  • With "Blitzhiker", their "Real time ride sharing" app, QFrame wants to use the smartphone to help solve the challenge of traffic jams and CO2 output. Stefan Van De Poel will talk about how a focus on usability lifted their application to a higher level with limited investment.
  • The session will close with a short panel discussion on mobile design and usability:

- Johan Verhaegen, senior project manager and UX expert, Human Interface Group

- Pieter Van Ostaeyen, Enterprise Architect, De Lijn

- Wim Janssens, Information Architect / UX Designer, Monkeyshot

 

Timing

18.00 Welcome drink & registration

18.30 Start Presentations

19.30 Break

20.15 Panel discussion

20.30 Networking drink

21.30 End

Programme manager

  • Koen Pellegrims – Flow Pilots

    Programme manager Mobile Applications

    @kpellegr
    LinkedIn

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