ADM - Where Business and ICT meet

Business Analytics

Background

Analysis for change

Businesses have been active in thoroughly analysing all the information available to gain insights into their past actions. Now these businesses want to take their analyses to the next level using Business Intelligence analytics. Optimisation of profits, customer churn or intelligent marketing campaigns can add tremendous value to organisations. Using analytics, organisations can adapt processes based on expected outcomes and change activities within the organisation.

Content of this track

Coming soon

This programme track will kick off in 2012. If you are interested, but not yet a member of ADM, please subscribe to our newsletter to stay informed.